B2B ECOMMERCE PLATFORM

The UK’s Leading B2B Ecommerce Platform

Increase online order values by 31.8%, reduce manual order processing by up to 80%, and take control of complex B2B pricing, permissions, and integrations with one unified platform.

Comgem is a purpose-built B2B ecommerce platform for wholesalers, distributors, manufacturers, and trade suppliers. If your business relies on customer-specific pricing, complex catalogues, or ERP integrations, Comgem gives you a faster, more profitable way to sell online, without workarounds or per-user fees.

Book a Personalised Demo No per-user fees UK-based Support

Trusted by 100+ UK B2B Businesses | 4.9 ★ Average Rating

Comgem B2B ecommerce platform for trade, wholesale and distribution

Stop Just Selling Online. Start Scaling Profitably

Many B2B businesses lose margin and time to manual order entry, spreadsheet pricing, disconnected systems, and low online adoption. Comgem helps you run a high-performing B2B ecommerce operation, reducing admin, increasing average order value, and giving customers a faster, more professional buying experience.

31.8% Bigger Orders

Increase average order values with pricing controls, quantity breaks, and personalised catalogues.

Up to 80% Less Admin

Automate ordering and reduce manual processing time with one source of truth.

B2B Control Built In

Handle account pricing, permissions, quoting, budgets, and integrations without workarounds.

Is Comgem Right for Your Business?

Comgem is designed for B2B teams that need more than a brochure website, especially where pricing, permissions, catalogue complexity, and integrations determine success.

Trade / Wholesale Selling

You sell to business customers with repeat orders, larger baskets, and account relationships.

Complex Pricing

You need account pricing, contracts, group pricing, and quantity breaks, kept accurate and current.

Catalogue Complexity

Large ranges, variants, packs, bundles, and customer-specific products need a scalable structure.

ERP / System Integrations

You want data in sync across ERP, finance, distributors, PIM, marketplaces, WMS, or CRM.

Low Online Adoption

Customers still phone or email orders and you want to shift behaviour without losing service quality.

Scaling Pressure

You want to grow without multiplying headcount, tools, or admin, while keeping control.

Comgem unified B2B ecommerce platform with pricing, CMS, CRM and integrations

WHY COMGEM

A B2B Ecommerce Platform Designed for Real-World Complexity

Comgem isn’t just another B2B ecommerce website. It’s a unified platform engineered around how trade businesses actually sell, account pricing, permissions, quoting, and integrations, without forcing you into bolt-on tools or manual workarounds.

Built specifically for B2B: pricing, permissions, quoting, and controlled buying.
One platform: ecommerce, pricing, CMS, CRM, integrations, and automation working together.
Proven outcomes: bigger orders, less admin, and higher online adoption.
Scale without per-user fees as your team grows.

Book a Personalised Demo

Measurable B2B Outcomes

Comgem helps B2B businesses increase online adoption, streamline operations, and scale with confidence, without bolting together systems that were never designed to work as one.

Drive Larger Orders

Boost basket size with quantity breaks, targeted pricing, and customer-specific catalogues.

Reduce Manual Admin

Cut duplication and errors by centralising products, pricing, customers, and ordering workflows.

Support Complex B2B Rules

Handle permissions, approvals, budgets, and controlled buying without compromise.

“Online ordering adoption increased from 30% to 75% in just three months. Managing ERP, ecommerce, CRM, and marketing in one place has saved time, reduced complexity, and improved accuracy across the board. Comgem hasn’t just supplied us with a platform, they’ve given us a real competitive edge.”

Shane Wareing — Founder, OWS

PLATFORM CAPABILITIES

Everything You Need in One B2B Ecommerce Platform

From ecommerce and pricing control to CMS, CRM, and integrations, Comgem gives you the tools to run B2B online ordering properly, with speed, accuracy, and operational control.

Ecommerce

Fast, intuitive ordering built for repeat B2B buying.

Product Management

Manage large catalogues, variants, packs, bundles, and customer-specific ranges.

Pricing Management

Account pricing, quantity breaks, matrix pricing rules, and real-time updates.

Quotes & Orders

Quote-to-order workflows with visibility and profitability insights.

CRM

Support account relationships and identify opportunities with customer insight.

CMS

Drag-and-drop page builder with integrated SEO tools and permissions.

Inventory & Suppliers

Keep availability and supplier data accurate with structured management and sync.

Integrations

Connect ERP, finance, distributors, marketplaces, and data sources to reduce double keying.

Reporting

Custom reports, scheduled exports, and data-driven decision making.

B2B PRICING CONTROL

Game-Changing B2B Pricing & Quoting

Pricing is one of the biggest levers in B2B, and one of the hardest to manage. Comgem gives you precise control over account pricing, margin, and promotions, while simplifying quoting and connecting it directly to ordering.

Prioritised pricing layers by account, contract, group, or volume tier.
Flexible matrix-based pricing rules to simplify complex pricing logic.
Dynamic updates to margins and mark-ups without manual price rework.
Quantity breaks to encourage volume purchases and larger baskets.
Quoting with visibility and profitability insights, linked to orders.

See Pricing Control in a Demo

B2B pricing and quoting controls within the Comgem platform

CHOOSING THE RIGHT PLATFORM

B2B vs B2C Ecommerce: Why the Platform Matters

B2B ecommerce is fundamentally different from B2C. If your platform isn’t built for account pricing, complex catalogues, and trade workflows, you’ll end up with workarounds and admin that blocks growth.

Feature	B2B ecommerce	B2C ecommerce
Target audience	Businesses, organisations, trade accounts	Individual consumers
Transaction size	Larger, repeat orders, bulk purchasing	Smaller, transactional baskets
Relationships	Long-term partnerships and account management	Often short purchase cycles, conversion-led
Pricing	Negotiated, contract, volume, account-specific	Fixed, public pricing
Catalogues	Complex, customer-specific, technical product data	Simpler, consumer-focused ranges
Payments	Purchase orders, invoices, credit terms	Cards, wallets, consumer payment methods

BOOK YOUR DEMO

Book a Personalised Demo

Complete the form and we’ll book in a personalised demo. We’ll learn about your business and the challenges you’re looking to overcome, then tailor the session live to show how Comgem could work for your requirements.

You’ll speak to a real Comgem B2B ecommerce specialist (not a call centre).
We’ll tailor the demo around pricing, catalogue complexity, integrations, and workflows.
No pressure. No obligation. Just clarity on whether Comgem is a fit.

What happens next

1) Fill in the form and select a time that suits you

2) We learn about your business and challenges

3) We tailor the demo to show how Comgem could work for you

Book Your Demo Now

READY TO SEE IT IN ACTION?

Get 31.8% More Growth & 80% Faster Orders. See How Comgem Streamlines B2B Ordering

A demo costs nothing—but sticking with the wrong platform costs time, money, and momentum. Book a personalised demo and get a clear view of what to unify, what to automate, and how Comgem supports complex B2B requirements without compromise.

Book Your Demo No per-user fees UK-based Support