Comgem: The UK's leading B2B ecommerce platform

Streamline your B2B sales process, increase efficiency, and drive revenue growth with Comgem's all-in-one B2B ecommerce solution.

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B2B ecommerce: Your solution to growth

Tired of slow, manual processes holding your business back? Struggling with disjointed systems and limited customer reach? B2B ecommerce is your answer. Imagine...

Effortless sales Streamlined online transactions that replace time-consuming paperwork and phone calls.
Expanded reach Access to a wider audience of potential customers.
Personalised experiences Tailored offerings and pricing for each customer, for stronger relationships.
Cost savings Reduced costs through automation and efficiency.

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A B2B ecommerce platform is the answer.

Comgem's B2B ecommerce platform enables you to:

Automate and streamline Eliminate manual tasks, reduce errors, and free up valuable time for your team to focus on strategic initiatives.
Expand your market reach Reach a wider audience of potential customers, both domestically and furtherafield.

Personalise the customer experience Tailor product catalogues, pricing, and promotions to individual customers or segments, driving engagement and loyalty.
Simplify complex sales cycles Shorten sales cycles, streamline quoting and ordering, and close deals faster.

In short, Comgem's B2B ecommerce platform isn't just about selling online; it's about revolutionising how you do business, unlocking new levels of efficiency, growth, and profitability.

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Trusted UK B2B ecommerce & ERP platform with real results

11,094%Average return on investment

20 yearsEstablished in 2004

31.8%Average increase in order values

5*Capterra & Google reviews

Trusted by leading B2B businesses

Award winning and short-listed B2B ecommmerce platform.

All-in-one B2B ecommerce platform

Ecommerce

Grow your B2B business with seamless ecommerce.

CRM

Enhance customer relationships and identify opportunities.

Orders & fulfilment

Efficiently manage quotes, orders, and returns.

Marketing

Boost your online presence with Comgem's marketing toolkit.

Pricing management

Tailor customer prices, offer quantity breaks, and update prices instantly.

CMS

Manage your website with drag-and-drop page builder and integrated SEO tools.

Inventory management

Stay in control of your inventory and product availability.

Reports

Create customisable reports, schedule data exports, and make informed decisions.

Supplier management

Manage your suppliers, including data syncs, ordering, invoices and more.

Skyrocket B2B sales: Maximise order size & customer loyalty

Get the FREE expert checklist for a B2B store customers love to use

B2B vs. B2C ecommerce

While both B2B and B2C ecommerce involve online sales, their fundamental differences require distinct platform capabilities. Choosing the right ecommerce platform is crucial for your success.

Choosing the right ecommerce platform: B2B vs. B2C – a side-by-side comparison

Feature

B2B ecommerce

B2C ecommerce

Target audience

Businesses, organisations, or institutions

Individual consumers

Transaction size

Larger orders, bulk purchases, wholesale

Smaller, individual purchases

Relationships

Emphasis on long-term partnerships, repeat business, personalised service

Often transactional, focus on quick conversions

Pricing

Negotiated, volume-based discounts, custom pricing

Fixed, transparent pricing

Product catalogues

Complex, with variations (SKUs), technical specifications, custom configurations

Simpler, focused on consumer appeal, lifestyle images

Marketing

Content marketing, account-based marketing, relationship-building

Mass marketing, social media, influencer marketing

Payment methods

Purchase orders, invoices, credit terms

Credit/debit cards, digital wallets

Overcome the complexities of B2B sales with Comgem's purpose-built B2B ecommerce platform. Automate processes, personalise experiences, and unlock new growth opportunities.

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Your B2B ecommerce advantage

Comgem's B2B ecommerce platform doesn't just help you sell online—it empowers you to take control of your brand, streamline operations, and drive growth. Our intuitive content management system (CMS) is designed to make managing your online presence effortless, so you can focus on what matters most: building your business.

Ecommerce content management

Comgem's intuitive ecommerce content management system is a powerful tool in your arsenal. Here's how it can benefit your business:

Drag-and-drop design: Craft stunning B2B websites with a user-friendly interface, ensuring brand consistency and attracting customers.
Granular user permissions: Control access levels seamlessly. Assign specific permissions to each team member, empowering them while maintaining security.
Multiple shipping options: Offer a smooth shopping experience with flexible shipping choices, rates, and delivery methods.
Manage multiple brands or websites targeting different segments effortlessly. Comgem simplifies everything with a single login, eliminating platform juggling.

Game-Changing B2B Pricing Management

Pricing is a critical factor in your B2B ecommerce strategy. Comgem offers a robust set of pricing management tools that empower you to optimise profitability. Here's how it works:

Prioritised Pricing Layers: Take control by creating prioritised pricing layers for specific customer segments, accounts, contracts, or volume tiers. Tailor pricing to meet the unique needs of different customers.
Flexible Matrix-Based Pricing Rules: Comgem's platform offers flexible matrix-based pricing rules, simplifying price adjustments based on predefined rules. Say goodbye to manual price updates.
Dynamic, Real-Time Pricing Updates: Maximise profits with dynamic, real-time pricing updates. Adjust margins and markups on the fly, ensuring your prices align with desired profitability.
Encourage Volume Purchases: Leverage Comgem's quantity break pricing feature to incentivise customers to buy more, boosting your sales and bottom line.
Ecommerce Promotions: Manage flash sales, limited-time promotions, and special offers with ease. Highlight them with eye-catching pricing overlays to grab your customers' attention.

Revolutionise Sales Quoting

In B2B ecommerce, sales quoting is a critical component of the sales process. Comgem's platform simplifies this process and enhances the customer experience:

Effortless Quote Tracking: Keep track of every quote effortlessly with Comgem's B2B ecommerce platform. No more lost or forgotten quotes; you'll have a clear overview of each one.
Profitability Insights: Gain insights into the profitability of every line item. This visibility enables informed decisions that drive your bottom line and lead to more conversions.
Customer-Initiated Quotes: Allow your customers to request quotes directly through your website. Eliminate manual processes, save time, and create a seamless experience that encourages repeat business.
Seamless Integration with Orders: Seamlessly integrate quotes with your order processes, ensuring a smooth transition from quote to order fulfillment.

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transform your B2B business.

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Comgem: The UK's leading B2B ecommerce platform

B2B ecommerce: Your solution to growth

A B2B ecommerce platform is the answer.