Comgem wakes the nation with ITV...
ITV approached our animation team having been so impressed with work seen at a creative exhibition, to create animated credits for the popular ‘This Morning’ show with Phil and Fern.
Objective
As part of the project we were asked to create two animated title sequences for two segments within ‘This Morning’ show. The first was for a segment called ‘Britain's Craftiest’ and the second was for a feature on ‘Fern Cycling the Nile’ for charity.
Implementation
We implemented three 30 second animated sequences, for which we were responsible for creating the character illustrations, story boarding the entire animation and the production of the animation.
Key Issues
The key issues in the implementation of this project were that the client required animations that were light hearted and humorous. It was important that the animation was vibrant and colourful, as well as short and to the point.
Results
The end result was two title sequences that were used for a period of more than six months. The client was very happy with the end result, and we are excited to say we will be working with ITV in the near future.
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