One of the questions me and my team are frequently asked is about getting more traffic to our customers websites, and quite often our clients raise the 's' word (search engine optimisation), and seem to jump on it as if its the most important way of getting more traffic to their site.

As any decent online marketer will tell you there are many ways in which you can get more traffic to your site, of which search engine optimisation is just one of a range of tools at your disposal.

When you are looking to implement a website project it is really important that you take into consideration these other tools, which include many of the offline mediums available (i.e. print advertising, etc.) as well as solutions such as implementing an affliate marketing programme, use of pay per click advertising, link generation as well as using tools such as email marketing to encourage a steady flow of traffic to your site.

So when you are implementing your next website design project, or if indeed you are looking to get more traffic to your website - remember that there is more than just search engine optimisation. Over the next few months, we will be providing a variety of tips and tricks to help you increase the number of visitors to your website - so be sure to check back on a regular occurance.